The most well-known product of the group is the Flex-Natural Cleaner, a natural instant stain remover. The group primarily operates in the Balkan region and Europe. In addition to Serbia, we currently operate in North Macedonia and the United Arab Emirates. Through continuous investments in the hospitality sector, which is the group’s primary field of business, we have developed various legal entities with different business activities over the years. We are members of numerous domestic and international economic organizations, tourism associations, business clubs, and regional chambers of commerce. The group has received multiple awards for its business operations and is actively involved in numerous humanitarian organizations and events.